Marketing 360

DRIADA

SPECIAL CHRISTMAS LAUNCH
Objectives
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01
03
increasing the loyalty of existing customers
differentiation among competitors
participation in charity as it is in line with the brand values
To be done
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New Year gift boxes for VIP clients with blankets knitted by old and disabled people.
Subscriber base of bloggers who are our clients from 5000 to 900.000.
Distribution of tangerines in shopping centers with tied to the flagellum tags with an offerer.
On the tangerines we solder burned the client's logo.
New Year window decoration inside shopping centers.
Results
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total reach of the account more than 600.000 people (account 5639 people)
drawing attention to the problem of employment of people with disabilities
attracting attention to the furniture factory store from street traffic
2
launch of the project on YouTube with an ambassador blogger
5
reposts and engagement and the accounts content
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